Luma

Luma
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Overview

Luma Homes, a luxury real estate listing platform, asked us to redesign their entire site to better showcase high-end properties and elevate the buyer experience.

Client:

Luma Realty Group

Year:

2024

Category:

Web Design

/

Real Estate

Location:

Miami, FL

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Landing Page

Luma’s platform didn’t reflect the elegance of the properties it featured. The design felt generic, and the browsing experience was slow and unresponsive on mobile.

  • Poor property filtering and search UX

  • No visual storytelling around listings

  • Dated brand feel that lacked sophistication

  • Limited mobile functionality

Customer Journey

We introduced high-resolution property cards, smart filtering, and a refined layout with editorial-style photography. Animations were used subtly to bring listings to life.

The Result

Users now spend more time browsing, with smoother discovery and improved inquiry rates. Luma now feels as premium as the homes it represents.

0%

More listing inquiries

0%

More listing inquiries

0%

Longer average session duration

0%

Longer average session duration

0x

Increase in mobile usage

0x

Increase in mobile usage

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